- Why do I have to identify myself as an Associate? How should I do this on social media?
- What’s the Amazon Influencer Program?
- I’m an influencer and currently an Associate. Can I be part of Associates and the Influencer Program?
- As an existing associate, do I have to sign-up again to take part in the Influencer Program?
- How is the Amazon Influencer Program different from online Associates?
- How do I add or delete products to my Idea Lists?
- How do I add comments to products I've added to my page?
- What if the products that I want to add to my Influencer page are not available on Amazon?
- Image upload guidelines for Amazon Influencer Program
- How will my followers discover my page on Amazon?
- I set up my page, but sometimes promote a single product in my posts. Can I also link to individual product pages?
- How do I categorize my page with Idea Lists?
- How do I change my vanity URL?
- I have a global audience. Is the Amazon Influencer Program available outside of Canada?
- I have multiple links that I’d like to share, but Instagram only allows for one. What should I do?
- Why is there a Store ID that begins with “onamz” in my Associates account in Associates Central?
- How do I view and manage all content I have created on Amazon?
Why do I have to identify myself as an Associate? How should I do this on social media?
Any time you share an affiliate link, it’s important to disclose that to your audience. They will trust you more if you are transparent about where you are directing them and why. To meet the Associate Program's requirements, you must (1) include a legally compliant disclosure with your links and (2) identify yourself on your Site as an Amazon Associate with the language required by the Operating Agreement.
To comply with the Federal Trade Commission (FTC) regulations, your link-level disclosure must be:
- Clear. A clear disclosure could be as simple as "(paid link)", "#ad", or "#CommissionsEarned".
- Conspicuous. It should be placed near any affiliate link or product review in a location that customers will notice easily. They shouldn't have to hunt for it.
In addition, the Operating Agreement requires that the following statement clearly and conspicuously appears on your Site: “As an Amazon Associate I earn from qualifying purchases.” For social media user-generated content, this statement must be associated with your account.
Associates should also consider the relevant social media platform’s guidelines. For example, Associates may use Facebook’s Branded Content tool.